MARKETING CONSULTANCY | MODELING
Predactiv Data Delivers Up to a 400% Improvement in Models for a Leading Marketing Consultancy

200+
Revenue-generating models, enabled by Predactiv data
1.5x-4.5x
Lift in models compared to a random data sample
39%-400%
Improvement in model performance by adding Predactiv data to the marketing consultancy’s models
4x
Increase in model usage by the consultancy’s clients, driving significant revenue growth
200+
Revenue-generating models, enabled by Predactiv data
1.5x-4.5x
Lift in models compared to a random data sample
39%-400%
Improvement in model performance by adding Predactiv data to the marketing consultancy’s models
4x
Increase in model usage by the consultancy’s clients, driving significant revenue growth